Spotify: Let The Music Be Heard Campaign
Spotify: Let The Music Be Heard Campaign
Let The Music Be Heard.
Let The Music Be Heard.
Let The Music Be Heard.
We used to press play.
We used to press play.
We used to press play.
Now we curate, skip, save, scroll...
Now we curate, skip, save, scroll...
Now we curate, skip, save, scroll...
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
William Hunt | Creative
William Hunt | Creative
William Hunt | Creative
Sources: Nielsen Music, Spotify Engineering Blog, The Paradox of Choice, American Psychological Association, The Atlantic, The Guardian
Sources: Nielsen Music, Spotify Engineering Blog, The Paradox of Choice, American Psychological Association, The Atlantic, The Guardian
Sources: Nielsen Music, Spotify Engineering Blog, The Paradox of Choice, American Psychological Association, The Atlantic, The Guardian
People interrupt music more than they listen to it.
People interrupt music more than they listen to it.
People interrupt music more than they listen to it.
Songs are skipped within seconds.
Discovery feels repetitive.
Listening has become work.
Songs are skipped within seconds.
Discovery feels repetitive.
Listening has become work.
Songs are skipped within seconds.
Discovery feels repetitive.
Listening has become work.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
William Hunt | Creative
William Hunt | Creative
William Hunt | Creative
The best listening happens when you stop managing it.
The best listening happens when you stop managing it.
The best listening happens when you stop managing it.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
William Hunt | Creative
William Hunt | Creative
William Hunt | Creative
Spotify removes the need to manage music.
Spotify removes the need to manage music.
Spotify removes the need to manage music.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
William Hunt | Creative
William Hunt | Creative
William Hunt | Creative
Intelligence
Intelligence
Intelligence
Spotify knows your taste, timing, and mood and can shape what plays next, automatically.
Spotify knows your taste, timing, and mood and can shape what plays next, automatically.
Spotify knows your taste, timing, and mood and can shape what plays next, automatically.
Continuity
Continuity
Continuity
The moment doesn’t stop when the device changes. Music follows you from room to room without breaking the flow.
The moment doesn’t stop when the device changes. Music follows you from room to room without breaking the flow.
The moment doesn’t stop when the device changes. Music follows you from room to room without breaking the flow.
Guidance
Guidance
Guidance
You don’t need to build the perfect playlist.
Spotify DJ and AI Playlists read the moment and guide the music forward.
You don’t need to build the perfect playlist.
Spotify DJ and AI Playlists read the moment and guide the music forward.
You don’t need to build the perfect playlist.
Spotify DJ and AI Playlists read the moment and guide the music forward.
This campaign gives music its moment back.
This campaign gives music its moment back.
This campaign gives music its moment back.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
William Hunt | Creative
William Hunt | Creative
William Hunt | Creative



Press play. Put the phone down.
Music used to be something you fell into, not something you managed. Today we curate, skip, save, and scroll our way out of the moment. This film is a reminder of what happens when you let the music carry you again.
Press play. Put the phone down.
Music used to be something you fell into, not something you managed. Today we curate, skip, save, and scroll our way out of the moment. This film is a reminder of what happens when you let the music carry you again.
Press play. Put the phone down.
Music used to be something you fell into, not something you managed. Today we curate, skip, save, and scroll our way out of the moment. This film is a reminder of what happens when you let the music carry you again.
READ MORE
READ MORE
READ MORE






Let The Music Be Heard.
Let The Music Be Heard.
Let The Music Be Heard.
Let The Music Be Heard. | Spotify
Let The Music Be Heard. | Spotify
Let The Music Be Heard. | Spotify
484,390 views
484,390 views
484,390 views
4 days ago
4 days ago
4 days ago
A film about letting music take over again.
Shot in Super8. Featuring throwback imagery, analog music, and communal listening.
Showcasing Spotify tools like DJ X, AI playlists, and seamless device handoffs to reduce skipping and let the music be heard.
A film about letting music take over again.
Shot in Super8. Featuring throwback imagery, analog music, and communal listening.
Showcasing Spotify tools like DJ X, AI playlists, and seamless device handoffs to reduce skipping and let the music be heard.
A film about letting music take over again.
Shot in Super8. Featuring throwback imagery, analog music, and communal listening.
Showcasing Spotify tools like DJ X, AI playlists, and seamless device handoffs to reduce skipping and let the music be heard.
Hero Asset: Ad Spot
Hero Asset: Ad Spot
Hero Asset: Ad Spot



Let The Music Be Heard.
Let The Music Be Heard.
Let The Music Be Heard.






Let The
Music
Be Heard.
Let The
Music
Be Heard.
Let The
Music
Be Heard.






X reads
the room
X reads
the room
X reads
the room



Still the
Same Feeling
Still the
Same Feeling
Still the
Same Feeling






Let The
Music
Be Heard.
Let The
Music
Be Heard.
Let The
Music
Be Heard.






Less
Skipping.
More
Listening.
Less
Skipping.
More
Listening.
Less
Skipping.
More
Listening.















Let The Music Be Heard.
Let The Music Be Heard.
Let The Music Be Heard.
Music that understands without asking and follows you without interruption.
Music that understands without asking and follows you without interruption.
Music that understands without asking and follows you without interruption.
Let The Music Be Heard.
Let The Music Be Heard.
Let The Music Be Heard.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
Spotify: Let The Music Be Heard.
William Hunt | Creative
William Hunt | Creative
William Hunt | Creative
